Zurich

Weekly market in Sihlcity

Thursday is March Day in Sihlcity

To enhance the outdoor area of Sihlcity and make it more attractive, the center management has launched a weekly market. The market with fresh, regional products is intended to pick up on the social trend towards a conscious and healthy diet and expand the range of products available on site. Away from global mass-produced goods and towards a regional commitment - the Sihlcity Märt is right at the heart of consumers' concerns. After all, “you are what you eat”. From 7 a.m. to 2 p.m. each day, Utoplatz becomes a lively marketplace with a diverse selection of high-quality regional products. The neighborhood also benefits, gaining a meeting place every Thursday that encourages people to interact.

The project was designed and implemented together with an external partner. Local market suppliers with high quality standards were sought and found via a call for tenders. Particular emphasis was placed on a comprehensive range of products that would meet all requirements. This resulted in a selection of different fresh products ranging from meat, fish, dairy products and baked goods to pickled antipasti, homemade syrups and colorful flowers. There is also a small café mobile and a barbecue for snacks in between. The Center Management was directly responsible for publicizing the event and the associated marketing measures. The Sihlcity Märt is a successful addition to the Sihlcity offer and a magnet for an extended target group.

Photos: Center Management Sihlcity

https://sihlcity.ch/events/sihlcity-maert